Equifax Canada and Naborly announced a new credit data partnership, which includes an exclusive web referral arrangement between the two companies.
The deal gives Naborly access to Equifax’s credit data across Canada, and provide services to new market segments like small landlords and property management firms (25 rentals or less). Naborly will also be Equifax’s preferred referral partner; any customer within the small landlord and property management firm segment in the Equifax sales pipeline will be referred to Naborly.
Prior to this partnership, small property management firms and landlords were difficult to service profitably for Equifax, due to extensive privacy and security regulations required to access credit data.
“Our goal as a company is to provide the rental industry, both traditional and software service providers, with the foundational infrastructure that each of them is required to implement over and over again,” said Dylan Lenz, CEO of Naborly. “Processes around credit and background check integration, rental history database integration and reporting systems, as well as tenant profiles. We look at Naborly as a mix between Equifax and LinkedIn for the rental industry; landlords and tenants can use Naborly through many other RentTech software products and services, or we can be utilized as a stand-alone solution. FULL ARTICLE