Advantage Credit Offers New Lead Generation Tool

EVERGREEN, Colo.--(BUSINESS WIRE)--Advantage Credit, Inc., a leading provider of credit reporting and client retention services, is pleased to announce that they now offer iScreen℠ from Experian. iScreen is a fast, affordable, self-service prescreen and list fulfillment tool; it helps users identify potential customers that may be looking for a mortgage loan in the next 90 to 120 days.

To enhance the iScreen predictive leads program, Advantage Credit has added a “Call to Action” option for customers as well. The customer can choose to include an electronic gift card to a variety of retailers along with the Firm Offer of Credit (FOC) to entice those prospective borrowers to call them back.

“We are really excited to be able to offer iScreen with the total fulfillment,” said Bob Arrington, Vice President of Business Development for Advantage Credit Inc. “This unique Call to Action program that we have developed will really help our customers grow their business. Being able to help our customers to identify potential borrowers and get those prospects excited to respond is a game-changer.”

The iScreen online program is infinitely better than similar programs from years past. It is a lot more cost-effective and accurate. It also allows customers to choose from several program criteria to target, such as: cash out refis, first time buyers, VA/FHA and reverse mortgages. The gift card offer is only activated when the borrower calls the loan officer thus creating a reason for a potential borrower to call and speak with someone regarding a mortgage. FULL RELEASE

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